Still, deep down, something told her music would work out eventually, even if she couldn’t have pictured racking up astronomical numbers on TikTok. More recently, she’s had salutes from both Architects and Bring Me The Horizon, appearing on the former’s latest album The Sky, The Earth & All Between, and opening for the latter in the U.S. this autumn.
With a sound inviting comparisons to the likes of Deftones, Linkin Park and Evanescence, some have pinpointed Amira as a nu-metal revivalist of sorts. She, however, doesn’t quite see herself that way.
“I never claim to be any specific genre, just because I love exploring,” she explains. “Nu-metal does have a very distinct sound, and some of my songs do incorporate it, but I don’t consider myself fully nu-metal.”
Then again, her music isn’t so much a time machine to a past era as it is a window to her inner self. Indeed, Amira’s latest EP Surrender finds her sounding more individual than ever – and she’s not done evolving yet.
“The next single that I’m working on, I’m fully screaming on it, and it’s very different to anything I’ve ever done before,” she teases. “Being able to push myself is the number one thing. Anyone can make a good rock song – but nowadays there’s so much music, you have to stand out.”